I prepared email (newsletter) content and designs to send Latincouver’s database. I did the postings and prepared reports of conversions.
Managing COVID Stress Event
Halloween Celebration Email
Dia de Muertos Celebration Email
David Espinosa Workshop Email
Diversity Event Email
Paloma Morales Workshop Email
I wrote Search Engine friendly content for the Panda Clinic’s services, registered massage therapy (RMT), acupuncture, physiotherapy, acupressure treatment, Swedish massage, chiropractic, natural path, direct billing webpages.
I listed the keywords with a high search volume for Panda Clinic’s services, such as massage, acupuncture, and cupping.
I added these keywords to the page’s meta tags; I updated the page’s description content with them; I also seeded them in the body content.
You can enlarge the view by clicking on the images to read the contents of the web pages.
Registered Massage Therapy
Landing Page Content
Panda Clinic has to use the Facebook advertisement budget most efficiently to gain new customers. Ads texts and visuals must be consistent with the content and visuals on the landing page to effectively use the budget.
Accordingly, I prepared a constant ad and landing page for massage, acupuncture, acupressure, and cupping services. I published over twenty advertisements and landing pages. In this way, I managed to reduce the cost of leads through advertising by sixty percent.
Mission and Vision Statements
During my MBA education at NYIT, I made a Practicum for Reliable Wheel Products.
In the final presentation of the Practicum, I suggested mission and vision definitions to the company.
Social Media Content & Communication
I have managed around 30 corporate social media accounts until today. I managed the content, follower communication, or both, of the social media accounts below. The total number of followers of these accounts is over 50 million.
- Turk Telekom (Former TTNET) Facebook
- Turk Telekom (Former TTNET) Twitter
- Tivibu Facebook
- Tivibu Twitter
- Turkcell Global Bilgi Facebook
- Turkcell Global Bilgi Twitter
- Turkcell Global Bilgi Instagram
- Turkcell Instagram
- Lifecell (Formerly Turkcell Europe) Facebook
- adidas Facebook
- adidas Instagram
- adidas Twitter
- Reebok Facebook
- Reebok Instagram
- Migros Turkiye Facebook
- Migros Turkiye Twitter
- Money Club Kart Facebook
- Money Club Kart Twitter
- Migros Kariyer Facebook
- Vestel Facebook
- Vestel Twitter
- Vestel Pinterest
- Aytemiz Facebook
- Aytemiz Twitter
- Boehringer Ingelheim Facebook
- Vitamin Facebook (The brand was merged with Turk Telekom)
- TTNET Oyun Facebook (The brand was merged with Turk Telekom)
- TTNET Muzik Facebook (The brand was merged with Turk Telekom)
Turkcell Global Bilgi Facebook page has twenty-one thousand followers. For seven years, I managed the preparation of the Facebook page’s social media content agenda, content, designs, and responding to the opinions, suggestions, and complaints sent by the users to the company through the page.
Turkcell Global Bilgi Instagram profile has six thousand followers. For seven years, I managed the preparation of the Instagram social media content agenda, content, designs, and responding to the opinions, suggestions, and complaints sent by the users to the company through the profile.
Turkcell Global Bilgi Twitter page has around seven thousand followers. For seven years, I managed the preparation of the Twitter content agenda, content, designs, and responding to the opinions, suggestions, and complaints sent by the users to the company through the page.
Turkcell Global Bilgi LinkedIn page has around seventy thousand followers. For seven years, I managed the preparation of the LinkedIn content agenda, content of the posts, designs of the posts, and responding to the opinions, suggestions, and complaints sent by the users to the company through the page.
Product Lifecycle Management
I was a member of an incubating team of a social media management product named Social Sniffer Suite. I was managing all the business-related demands of this product from the first day. It collects social media data and process this data with artificial intelligence.
Social Media Monitoring
Social Sniffer Suite collects social media data and process this data with artificial intelligence. My team then checks all data and corrects the mistakes of artificial intelligence—this way, the social media management product learns how to categorize social media data.
Social Sniffer Suite’s dashboard offers basic reporting templates. Our corporate customers are enormous companies, and they want tailor-made social media reports to share with their top management teams. We need to categorize and analyze social media data very carefully to meet our customers’ demands.
My team prepared social media reports for different corporate customers on a daily, weekly, monthly basis. Our customers are Media Markt, Ziraat Bankasi, Turkcell IVR, Halkbank, Gaziantep Buyuksehir Belediyesi.
Our corporate customers need English reports as well as Turkish reports. Therefore, we prepared some reports in both Turkish and English.
We had customers who want to design reports following corporate identity. I guided my design expert on my team to make the reports’ designs in the right way as the customers want. Some customers wish to reports in pdf format, while others prefer the infographic report.
An example page of Media Markt monthly online media monitoring report is below.
Digital Campaign Management
I have created and published over 150 campaigns on Facebook, Twitter, Instagram through wall contents and applications with my team.
Money Club Card Facebook Application:
Migros receives social media management services from Turkcell Global Bilgi. Money Club Card is the loyalty card of Migros and it has five hundred fourteen thousand followers on its Facebook page. I managed the social media communication of the Money Club Card Facebook page for five years while I was working at Turkcell Global Bilgi.
At the Summit Creative International Awards, where more than five thousand applications were made from 24 countries with the Money Club Card Facebook page application, I won a bronze award in social media application category.
#MoneyClubKazandirir Twitter Hashtag Campaign:
Hodri Meydan Valentines Day Facebook Campaign:
Instagram New Year Campaign:
Facebook Wall Contest: